Slim Jim
Brand Design, Packaging Design
This packaging rebrand for Slim Jim aimed to reimagine the visual
identity of this iconic snack brand. With Slim Jim’s established reputation for boldness and high-energy appeal, the goal was to push the boundaries of its branding while catering to its loyal customer base and attracting
new audiences.
identity of this iconic snack brand. With Slim Jim’s established reputation for boldness and high-energy appeal, the goal was to push the boundaries of its branding while catering to its loyal customer base and attracting
new audiences.
